Sweet Reinvention

Sweet Reinvention

A closer look at the BIG trend of reinventing classic desserts As a professional marketer in the food industry, researching and reviewing the major trends in the industry and evaluating their staying power is a part of the everyday job. There are many trends that come and go like the seasons, while others are staples… Read more »

Exploring a New Frontier in Desserts – PreGel AMERICA Looks to Pastry

Pastry

While its parent company, PreGel, has established itself as a leader over the last 40 years in the specialty desserts industry in Italy and Europe, 2009 will mark PreGel AMERICA’s inaugural year into the U.S. pastry market. This is no small feat considering the company has only been selling its gelato and frozen yogurt ingredients… Read more »

Tree Talk: PreGel’s Pastry Exploration

Pastry

As a leader in specialty dessert ingredients, PreGel AMERICA continues to expand and adapt to the demands and trends within the industry. Beginning in 2009, PreGel AMERICA will focus on launching its new Pastry Line. Expanding its product lines to incorporate pastry products is a natural stepping stone for PreGel AMERICA as its superior quality… Read more »