Part 5 – Marketing, a Critical but Often Sparse Component in Small Businesses Have you ever heard the expression, “You have to spend money to make money?” Aside from the expense of your location, machinery and products, it is absolutely necessary that a part of your budget be put towards marketing your business. Marketing is… Read more »
Tree Talk: When Credit Card Companies Get More of Your Returns Than You Do
Goodbye, cold hard cash; the convenience and perks offered by credit and debit cards have consumers everywhere reaching for plastic, leaving small businesses no choice but to accommodate them. With the state of the current economy, many small businesses are feeling the pinch from offering consumers the luxury of using their cards and finding already… Read more »