The previous three articles in this series explored trouble areas in every business including location problems, involving customers to give them a sense of value, and utilizing social media to promote your business in the digital world. Last, but not least, we look at how to incorporate press and advertising: which outlets are relevant, how… Read more »
HR Corner: Is Bad Press Good? The Importance of Damage Control
If you get noticed for something that isn’t necessarily a positive thing … is that a good thing? The old saying “any press is good press” would argue yes, but with the revolution of social media, it can be hard to know if this still holds true in today’s digital age. The good news is… Read more »