Let’s admit it, having a food truck has never been cooler. Musician Kelis recently released a new album in which her very own food truck was an integral part of the marketing effort. Yes, you read it right, Kelis, whom you might recall from the hit “Milkshake” has her very own food truck. And yes,… Read more »
Turning Your Passion into a Reality
Part 5 – Marketing, a Critical but Often Sparse Component in Small Businesses Have you ever heard the expression, “You have to spend money to make money?” Aside from the expense of your location, machinery and products, it is absolutely necessary that a part of your budget be put towards marketing your business. Marketing is… Read more »